I'm a data and AI person in the advertising industry.
I'm Chief Data Officer at Wunderman Thompson, part of WPP. I use data to make better predictions and decisions, that lead to more effective communications. I use R, SQL, PHP, sometimes Python, and more Excel than I care to admit. I draw a lot of diagrams.
I've got MA and M.Phil. degrees from Girton College, Cambridge; and a PG.Dip. in Artificial Intelligence for Business from the Said Business School, Oxford. I wrote my final dissertation on the use of AI methods to reverse information asymmetry in online ad auctions.
This is a photo of me. A version of this webpage has been around since 2002, in various places; I have a blog (since 2008, occasionally); and you can also find me on Twitter (@alexsteer - in hibernation) and LinkedIn.